Beyond the Buzzwords: Proven Digital Strategies for Fundraising

From Snapchat to Slack to Square, there's a million trendy tools your nonprofit organization could be using to reach your supporters and raise more money. Are you feeling overwhelmed by the amount of buzz in the air? Don't worry, we've got you covered!

In this fast-paced and fun session we'll cut through the clutter and talk about which technology trends are making a difference for online fundraising in 2016 and which ones are a bust!

At the end of this session, participants will:

  • Learn which digital, social and mobile strategies are currently trending and how your organization can take advantage of them.
  • Examples of small, medium, and large organizations who have used these strategies to raise money, acquire new members or promote corporate partner initiatives.
  • Strategies to help development professionals "make the case" to internal teams and external partners for trying new initiatives.

About the presenter:
Claire Kerr has worked for non-profit organizations in the economic development, education, and health and research sectors. As Director of Digital Philanthropy at FrontStream, Claire works with charities as they fundraise through web, social & mobile channels. She writes about issues related to digital media and the civil sector for international marketing blog Osocio.org, and on her web site Nonprofity.com. Claire teaches Social Media Community Management? and Digital Strategies for Charities & Non-profit Organizations? at George Brown College in Toronto. Follow her on Twitter at @snotforprofit.